International Institute ofLiving culture,
place and community.
VISUAL IDENTITY · MONOGRAM
The serif T and arc of Talent for Europe inspired the Institute’s monogram. This wordmark brings together petrol blue, gold and ivory paper.
View the active favicon ↗ · View the Talent for Europe reference ↗
The four name variants sit alongside proposals inspired by crafts, hands and weave. Each wordmark retains its full original for comparing details and proportions.
28 proposals visible
NATURAL-A · Wordmark
Totonacapan · Institut International · Mexique · Genève. One green pod and one brown cured pod. A slightly larger gold fan crest and a single ribbon with a faded red accent. Flower and insect refined as symbolic illustration, without species identification. Selected by Iván on 4 November 2026 and applied to the header and footer.
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NATURAL-B · Wordmark
Both pods in cured-vanilla brown with warm highlights. Retains the horizontal composition, gold fan crest and faded red accent on one ribbon. Current proposal to compare with A and C.
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NATURAL-C · Wordmark
Both pods in natural green and olive. Retains the horizontal composition, gold fan crest and faded red accent on one ribbon. A current proposal with a more botanical character.
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ALIANZA-A01 · Wordmark
Three Hearts Alliance. Three botanical hearts connect vanilla, stepped geometry and a Mediterranean arch. A botanical composition close to the Institute’s engraved identity. Editorial seal selected by Carmen for the Alliance page. Editorial use does not certify institutional agreements.
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ALIANZA-A02 · Wordmark
Three Hearts Alliance. Three arches share a stepped base and a botanical thread. A horizontal architectural alternative that gives prominence to the Alliance’s name. Visual proposal for review.
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ALIANZA-A03 · Wordmark
Three Hearts Alliance. Three filigree hearts join a weave and a precision wheel. Jewellery and watchmaking enter into dialogue with the Institute’s woven motif. Visual proposal for review.
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ALIANZA-A04 · Wordmark
Three Hearts Alliance. Three heart-shaped leaves follow a path between a stepped profile and an arch. The lightest and most open composition in the series. Visual proposal for review.
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ALIANZA-A05 · Wordmark
Three Hearts Alliance. A medallion of three interlaced hearts accompanies the name, with leaves, a stepped base and a fine frieze. A compact option for exploring a graphic seal. Visual proposal for review.
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VOLADOR · Wordmark
The smaller orchid retains its contact with the insect. The descending Volador balances the plate.
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SELLO-COMPACTO · Wordmark
The standing dancer and the botanical encounter form a square mark without lettering.
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TRAMA-CENTRO · Wordmark
The name anchors the plate. The flower and the dancer in profile sit above it within the weave.
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TRAMA-EMBLEMA-AMPLIADO · Wordmark
The upper emblem has more presence and the lower braid retains its fine line. The dancer, niches and the encounter between flower and insect are distinct within the composition.
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TRAMA-TRENZA-FINA · Wordmark
A finer lower braid and a more compact emblem give the name more space. The dancer, stepped niches, flower and insect remain visible.
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TRAMA-HORIZONTAL · Wordmark
The Institute’s earlier logo, preserved as a previous version. Replaced by variant A selected by Iván on 4 November 2026. The dancer and flower frame the name from the left, with the frieze running underneath.
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TRAMA-ESCALERA · Wordmark
A horizontal variant with a smaller dancer holding a flute and making a teaching gesture. The stairway rises along the pyramid and its base meets the braid.
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ENCUENTRO-ORIGINAL · Wordmark
Original plate supplied as the reference for the Institute’s seal.
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C01 · Wordmark
Goldsmith wire, watchmaking precision and weaving meet around a shared space.
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C02 · Wordmark
Giving and receiving connect practice, learning and the continuity of crafts.
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C03 · Wordmark
An open weave brings together connection, precision and architectural memory across different crafts.
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N01 · Wordmark
The full Spanish name with two pods and a leaf.
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N02 · Wordmark
Short Spanish name with a flower, leaf and pods.
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N03 · Wordmark
Alternative Spanish name with pods, one opened, and a leaf.
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N04 · Wordmark
English version with a botanical motif.
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B01 · Concept board
Flower and insect in contact, joined with vanilla and a rhythm of niches.
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B02 · Concept board
Vanilla interlaces with architectural geometry around the encounter.
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B03 · Concept board
An open frame of niches and cornices connects built memory and living practice.
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NATURAL-ENSAYO-V01 · Wordmark
First study preserved. Colour was tested on the fan crest; Iván’s subsequent instruction moved the accent to a ribbon. This is not the current proposal.
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NATURAL-ENSAYO-B · Wordmark
Intermediate study preserved for traceability. Generation enlarged the crest and changed the ribbon; the current B variant corrects that drift. This is not option B for selection.
Enlarge / originalThe graphic proposals were generated with AI to explore an identity. They are new interpretations, not traditional emblems or a scientific identification of the insect. The header capture is a reference of the published site.
Text within the images is preserved in the language of each proposal.
Perspective Beyond / An entrance to the thought Atlas
Wordmarks and names
The Atlas connects pages, ideas, experiences and sources. This map starts from the current reading and opens a path through its conceptual neighbours.
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